Hi there! I lead the Scaled Customer Success (CS) team at Heap, and since CS is such an important use case for many of you, I thought you would be interested in how my team has leveraged customer behavioral data in Heap to shape our robust Growth CSM function and focus on our unmanaged "Growth Tier" accounts that need the most help.
Check out the article to learn data-driven techniques you can use to focus your limited resources on the highest-ROI efforts to move the needle on customer success and retention.