Journey question

  • 13 November 2023
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For my company which is Fintech for B2B - we want to understand what visitors are doing after visiting the homepage.


  1. for “ took a different path or dropped off” How is the ration calculated? does this percentage include both users who navigated to a different page of the site and those who left the site entirely? Also, how is the 'different path' typically defined in this context? 


  1. why in this journey, we see another fork with the same event? for instance here it’s “home page view” - any reasons or explanations?


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